BETTER
ADS
AI-assisted. Systemised. Priced honestly. Meta and Google ads management for ecom brands.
We help brands make more money via ads 👇
The exact system we run for every brand:
Our exact, step by step process for every brand partnership. Nothing flashy, no tricks or gimmicks. Just hard work, slogging it out in the ecom trenches alongside you, but with a proven method and over $700m in Shopify data to guide you in the right direction.
There’s no tool that tells you where you sit — it’s buried in your CAC, CLTV, ROAS, CPC, CTR, ad volume, and velocity. Before touching platforms, you need to understand exactly where you are on that curve.
The entire process, exposed in 6 steps. No secret sauce, no shortcuts. Just hard work🫡
Managing Google and meta ads is stupidly easy. And every single day, they get easier and easier to run. There is no moat. There is no barrier to entry. Everyone can run the best performing ads possible from a technical perspective.
The issue is, that traditional agencies have not caught up to this. I think someone forgot to tell them. They're still stuck 10 years in the past. $20k monthly retainers, junior media buyers. The worst performing ads you've ever seen.
Ad agencies are in a vicious cycle. A flashy office, expensive client lunches, and 50 full time staff on payroll. So they're forced to charge insane amounts to clients for basic ads management, just to stay afloat. But brands are now waking up to the fact they're getting fooled.
Brands don't need agencies. In fact, you don't even need Hey Sage. You can run ads completely by yourself. That's the magic of it. Complexity is collapsing. And this is by design.
Meta, Google, Pinterest, and TikTok desperately want zero friction between brands spending money on their ad accounts. They are financially incentivised to make ads as simple and profitable as possible, so that their stock price can go up.
At Hey Sage, the value we provide isn't in pretending to have some insider, niche targeting knowledge that will perform better than everyone else (this doesn't exist). The value we provide is a streamlined ads system, where you get the best possible campaign management, at an affordable price with zero bloat.
No expensive client lunches (sorry), no weekly meetings talking through a 100 page powerpoint of nonsense.
You will get a Whatsapp or Slack group. You will get a live dashboard link to track daily ad performance. You will get weekly and monthly reports drilling down into specific results.
And you will get the best possible ads management ever.
That's it.
Sounds good?
200+ brand partnerships
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
Ads management that pays for itself. Pick your tier.
For brand spending under $20k per month on paid ads.
For brand spending $20-$100k per month on paid ads.
Full paid ads management across a maximum of 3 different ad platforms- Weekly + monthly reporting with data & insights
- Ad creative inspo board specific to your industry and niche
- Monthly 1:1 business strategy call
- Prioritised support and management within task queue
- Google Merchant Centre optimisation and management
For brand spending $100k and above per month on paid ads.
- Full paid ads management across unlimited ad platforms
- Weekly + monthly reporting with data & insights
- Ad creative inspo board specific to your industry and niche
- Fortnightly 1:1 business strategy call
- Maximum priority support and management within task queue
- Google Merchant Centre optimisation and management
Don’t judge him by that photo, he’s actually very nice. Sage is a gun, a lone wolf.
So good! Stoked to see how well this is performing Sage. Last month was our biggest month of sales online to date.
Having someone driving such an important project on platforms that we don't have to learn the intricacies of is such a huge help. We really value the skill, knowledge and advice you have been able to give!
Thank you for all the good work you've put into The Sneaker Laundry, and the improvements you've done for it. Thank you for all the marketing initiatives beyond just paid ads as well!
Have Any Questions?
Because the price tag at most agencies isn't paying for better ads — it's paying for the flashy office, the 50-person team, and the 3-hour weekly "strategy" meetings nobody asked for. We strip all of that out. No 100-page decks, no junior media buyers learning on your dollar, no expensive client lunches (sorry). You pay for the work that actually moves revenue, and nothing else.
Nope. Everything's month-to-month. If the work's paying for itself, we keep going. If it's not, you walk — no exit fees, no awkward Zoom call.
You'll get a live dashboard link from day one — daily ad performance, always on, no waiting around for a "report". On top of that, you'll get a weekly summary in your inbox, and a deeper monthly breakdown drilling into what worked, what didn't, and rich insights across all aspects of performance.
Honestly? If your ads are humming along, your ROAS is strong, and managing them isn't eating your week or your sanity — keep going. You don't need us.
But that's a rare combo. Most founders I talk to are stuck context-switching between ads, ops, and product, doing none of them brilliantly. Ads management isn't a high-ROI use of founder time, and the anxiety tax is real.
I've personally managed $200m+ in ad spend across dozens of ecom niches. That means no guesswork, no "let's test for 90 days and see" — just the playbook, run properly, from day one.
This is a pretty rare scenario though. And to be honest, I strongly believe business owners should not be in the weeds, managing their ads day in and day out. It's just not a high ROI use of your time - there's much more pressing priorities to focus on.
I've also personally spent $200m on ads across a wide range of business niches. In short, I know what works. No guess work needed, no stress, no ad anxiety.
No payment until your ads are actually live. Once we launch, the first invoice goes out covering month one, and reoccurs on the same date every month after. Pay manually via bank transfer, or set-and-forget on Stripe — whichever's easier.
Average partnership length is 17 months and counting — which, in agency-land, is borderline unheard of. Most brands here are on a 12+ month run, and a few have been with us since day one.
Watching a brand compound month after month, year after year, is the best part of the job.
Yep, two:
1. Ecommerce focus. It's where we do our best work and where the $700m+ in Shopify data we're pulling from actually applies. If you're outside ecom, reach out anyway — we'll be honest about whether it's a fit.
2. Minimum $10k/month in revenue. Below that threshold, ads aren't usually the bottleneck — product–market fit is — and you'd be better off spending the budget elsewhere first.
It comes down to monthly ad spend and how hands-on you want to be.
Core is for brands ramping up. Studio is the sweet spot for $20k–$100k/month spenders who want full management plus 1:1s for brand direction and strategy. Pro is for established brands who want a senior operator embedded in the team.
Not sure? Book a call and we'll point you at the right one — even if that means starting on a lower tier first.
Hey Sage vs. everyone else.
Same job, very different bills. Here's how Hey Sage stacks up against a traditional agency, a freelancer, and going in-house — side by side, no spin.
