BETTER
ADS
The old way of ads and marketing has died. So we fixed it, and made something completely new.
Hey Sage is a productised ads platform for businesses that want ad performance without agency bloat. We are a group of ads experts, tired of the traditional agency model. Tired of the endless reports and powerpoint slides.
Tired of wasting 80% of our time and potential, towards tasks that businesses don't actually care about.
We decided to fix this broken model, and put 100% of our efforts towards the outcome businesses actually give a fuck about: increasing their revenue.
We are just another step in the flattening of complexity that Capitalism demands.
An unavoidable evolution.
The age of expensive, bloated, under performing agencies is over.
Sage Houston founded Hey Sage in Melbourne, Australia.
We help brands make more money via ads 👇
200+ brand partnerships
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Don’t judge him by that photo, he’s actually very nice. Sage is a gun, a lone wolf.
So good! Stoked to see how well this is performing Sage. Last month was our biggest month of sales online to date.
Having someone driving such an important project on platforms that we don't have to learn the intricacies of is such a huge help. We really value the skill, knowledge and advice you have been able to give!
Thank you for all the good work you've put into The Sneaker Laundry, and the improvements you've done for it. Thank you for all the marketing initiatives beyond just paid ads as well!
Have Any Questions?
Because the price tag at most agencies isn't paying for better ads — it's paying for the flashy office, the 50-person team, and the 3-hour weekly "strategy" meetings nobody asked for. We strip all of that out. No 100-page decks, no junior media buyers learning on your dollar, no expensive client lunches (sorry). You pay for the work that actually moves revenue, and nothing else.
Nope. Everything's month-to-month. If the work's paying for itself, we keep going. If it's not, you walk — no exit fees, no awkward Zoom call.
You'll get a live dashboard link from day one — daily ad performance, always on, no waiting around for a "report". On top of that, you'll get a weekly summary in your inbox, and a deeper monthly breakdown drilling into what worked, what didn't, and rich insights across all aspects of performance.
If your ads are humming along, your ROAS is strong, and managing them isn't eating your week or your sanity — keep going. You don't need us.
But that's a rare combo. Most founders I talk to are stuck context-switching between ads, ops, and product, doing none of them brilliantly. Ads management isn't a high-ROI use of founder time, and the anxiety tax is real.
I've personally managed $200m+ in ad spend across dozens of ecom niches. That means no guesswork, no "let's test for 90 days and see" — just the playbook, run properly, from day one.
No payment until your ads are actually live. Once we launch, the first invoice goes out covering month one, and reoccurs on the same date every month after. Pay manually via bank transfer, or set-and-forget on Stripe — whichever's easier.
Average partnership length is 17 months and counting — which, in agency-land, is borderline unheard of. Most brands here are on a 12+ month run, and a few have been with us since day one.
Watching a brand compound month after month, year after year, is  the best part of the job.
