HEY SAGE
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LAST UPDATED: AUGUST 2025

Managing Google, Meta, Pinterest, and TikTok ads is stupidly easy. Like really, really easy. I cannot fully convey how monumentally easy and low-barrier-to-entry paid ads are.

We're currently experiencing a colossal shift in how ads are executed. Meta and Google are incentivised to make their ad platforms as powerful and profitable as possible, with the least amount of friction.

These platforms want ads to be so easy and powerful, that an 8 year old can run ads just as well as the largest agencies + brands in the world.

And guess what?

They have succeeded.

Media buying is dead. It died 12 months ago.


The more businesses with no ad experience can jump on and make money, the more profits they can share with investors. Which is why the most profitable account structures are now the most simple.

More streamlined = higher ROAS = more money for you

This begs the question - what am I paying my agency for, if media buying died? Why are they creating and managing 10+ campaigns on each platform, when that is unequivocally worse performing?

Why is my agency charging me $10k / month in 'management', doing basically nothing, but somehow the owner is driving around in a matte black G wagon?

There is no secret sauce. There is no moat. There is no insider targeting knowledge. Everyone is on a completely even playing field. This is by design.

It's not all bleak though. There are some people / agencies that are ahead of the curve. Maybe 1 for every 100, but they do exist.

If I had to put it in a nutshell, this is my true value proposition. Yes, I spend $10m each year for my clients, and generate $70m in revenue for them.

Yes, they're some of the biggest brands in Australia.

But that's genuinely beside the point.

I just help people run better ads. I assist with growth, streamline their operations, and make sure they basically never have to think about ads again.

Because as a brand owner, that's the way it should be.

I'm not an agency.

Just Sage.

Come say hi.

🫡


The below screenshots could literally be you. In another dimension it already is. And man, this other version of you is making so much more money. You gotta catch up.

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RUN
BETTER
ADS

I have some great clients. I even enjoy working with most of them (you know who you are). They also pay my rent. And I make them $70m in big ones each year. A win-win, in my books.

Don’t judge him by that photo, he’s actually very nice. Sage is a gun, a lone wolf.

Co-founder at July Luggage

Having someone driving such an important project on platforms that we don't have to learn the intricacies of is such a huge help. We really value the skill, knowledge and advice you have been able to give!

Louisa Paul
Co-founder at Olive and the Captain

So good! Stoked to see how well this is performing Sage. Last month was our biggest month of sales online to date.

Pete Tesseyman
Marketing manager at Futures Fins

Thank you for all the good work you've put into The Sneaker Laundry, and the improvements you've done for it. Thank you for all the marketing initiatives beyond just paid ads as well!

Erina Lim
marketing manager at The Sneaker Laundry

SO, what do you need?

$700
/mo
CORE
For brands spending under $3k per month on paid ads.
Full paid ads management & optimisation across Google Ads, Meta ads, and TikTok ads.
Weekly + monthly reporting with data & insights
Dedicated WhatsApp group chat support. Stay connected, ask questions, and get quick advice.
No monthly calls—just efficient growth.
$1k
/mo
PLUS
For brands spending $3-10k per month on paid ads.
Full paid ads management & optimisation across Google Ads, Meta ads, and TikTok ads.
Weekly + monthly reporting with data & insights
Dedicated WhatsApp group chat support. Stay connected, ask questions, and get quick advice.
Monthly business strategy call
Access to global industry benchmark reporting
$2k
/mo
PRO
For brands spending above $10k per month on paid ads.
Full paid ads management & optimisation across Google Ads, Meta ads, and TikTok ads.
Weekly + monthly reporting with data & insights
Dedicated WhatsApp group chat support. Stay connected, ask questions, and get quick advice.
Monthly business strategy call
Access to global industry benchmark reporting
Broad strategy consulting and personalised recommendations across all channels (ads, website, socials, product positioning).

FREQUENTLY ASKED QUESTIONS

Do you have lock-in contracts?

Everything is month-to-month. Lock-in contracts are for agencies with poor performance who worry clients will leave. My results speak for themselves, so I don’t need retention tricks.

I believe in earning your trust through consistent outcomes, rather than tying you down. If you’re not happy, you can walk away at any time—but my goal is to make sure that never happens.

How often do you provide performance reports or updates?

As often as you need: daily, weekly, or monthly—whatever the brand requires. Every business has unique needs, and I tailor updates to match yours.

I aim for clear and consistent communication, so you always know what’s happening with your campaigns. By adjusting the frequency to your preference, you’re never left in the dark or overwhelmed.

I currently manage my own ads. Why should I use you?

If you currently manage your own ads, have complete clarity on what to do, it's not taking up too much time, it's not stressing you out, and you have great performance with a strong ROAS, I would recommend you keep doing it.This is a pretty rare scenario though.

And to be honest, I strongly believe business owners should not be in the weeds, managing their ads day in and day out. It's just not a high ROI use of your time - there's much more pressing priorities to focus on.

I've also personally spent $100m in ad spend across a wide range of business niches. In short, I know what works. No guess work needed, no stress, no ad anxiety.

how long do your clients stay with you?

The average length my clients stay with me, is 15 months (and counting). I'm not in it for the short term. Genuinely one of the best feelings is watching a brand flourish over the long term, and reach their full potential. I'm thankful to be a part of that journey, for some amazing businesses.

Do you offer other services?

I’m strictly focused on delivering exceptional ad management and strategy. However, I work with a network of talented experts in areas like graphic design, EDM management, and website optimization.

If you need those additional services, I can easily connect you with the right people. This approach ensures you get specialized expertise without the inflated costs.

I currently have an agency managing my ads. Why should I use you?

It really comes down to value, and the ROI for your business. My core value proposition is that I offer agency level management and strategy, without the agency price tag. Simply because I don't subscribe or believe in the agency business model.

I don't have a flashy office, and 100 staff members, so I don't need to charge a ridiculous price, just to stay in business. My 7 year old cousin can run better ads than most of them.

To come back to your question, if your agency is providing top notch performance, and is cheaper than my pricing above, than I would recommend staying with them, and also can you give me their number? Because I want to hire them too.

Scrolled this far, but still haven't booked in a call? I'm feeling like a fool. One final attempt incoming.

MY GOAL IS TO MAKE YOU MONEY👇

Damn, you scrolled all the way to the bottom.

That's commitment.

I'm guessing there might be something still holding you back.

Maybe a question to answer, something to confirm. Idk.

Shoot me a message on Whatsapp, and I'll help you out: